Curvexpo is one of the top professional Lingerie and Swimwear exhibition organizer.
They needed an efficient database allowing them to:
- Collect information about the visitors,
- Launch marketing campaigns,
- Send announcements regarding the next exhibitions.
The database had to be integrated with the existing registration website. It should also provide a feature to track the efficiency of the telemarketing team.
The application we built for them features:
- A user-friendly set of tools to track the visitors, summarize the data, and provide statistics through tables and graphics.
- A module to track the telemarketers’ work:
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- Count the number of calls per day,
- Sum the number of registrations,
- Calculate important Key Performance Indicators.
- A direct connection to the main website allows the application to download the Online registrations and create/update visitors’ profiles, avoiding duplicates.
Below some screenshots for that application:
